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Radio Jingle

to Me!

Dear Jamaica,

What a journey it has been serving you for over 70 wonderful years! As we reflect on our past and how much we have been able to grow, we are humbled by your love and loyalty to our brand over the past seven decades.

The truth is, every milestone we experienced has been because of YOU, our customers. The “Miss Mary” corner shops, “Maas Tom’s” vendor stall, the jerk man on the corner in every community have all played such a pivotal role in our success as a business and moreso, building the NATIONAL FAMILY.

Your continued support has allowed us to “pay it forward” through our very own National Baking Company Foundation and we remain committed to supporting education, nutrition and other initiatives for the impoverished.

Thank you for pushing us to innovate as we aim to continue to provide the freshest products. Our standard for “delivering freshness every day” was inspired by you.  We simply want the best for YOU – our Jamaican people – OUR National FAMILY.

We remain committed to being Jamaican born and bred and are proud to be Jamaican owned and operated. We will ALWAYS continue to raise the bar on quality and consistency as we grow together.

Our promise to you is a simple one; ALWAYS deliver the freshest product, ALWAYS give you the best value for your money and ALWAYS provide you with options from our brands for every aspect of your life. No matter the occasion, it’s ALWAYS NATIONAL.


With nuff love.



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